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Mini
Sites - an introduction
Although my book, Mini
Site Profits, concentrates on affiliate
programs, it's not much different if you want to
build mini sites to promote your
own product.
The major difference is that when you're
promoting affiliate programs your job is to
presell the product. In other words, your mini
site works on putting people into a buying mood,
so that when you send targeted traffic to the site
you're promoting you're going to get a much better
conversion rate...and a bigger income.
When you have your own product - or when you
have full resale rights to a product - you need to
directly make the sale. So rather than sending
people to read a sales letter you need that sales
letter on your own mini site. I cover both in Mini
Site Profits though it's mainly about making
big affiliate sales.
Why choosing a topic for your mini site
is different
to building an ordinary content site...
I've always been a big believer in following
your passions, in doing what you love.
I've said many times in my marketing newsletter
Letter
from Phil, that you'll find success if you
build a web site around your special interest.
If you're in love with window blinds build a
killer window blind site. If all you can think
about are the clouds in the sky aim to build the
world's best cloud site. (maybe you could source
and sell dramatic cloud posters, or even
binoculars).
But you can take an entirely different approach
to mini sites.
With mini sites, because
they're quick to build and low-cost, you can
follow the money.
It's very easy to find out what is in demand
and supply it.
In other words, instead of following your
passions:
* you can simply take any successfull affiliate
program you choose and build a mini site
around it.
* you can take any hot, popular, fast selling,
product and build a mini site to
sell it.
* can look up the most searched for words or
phrases on the web, find an affiliate program
related to those words, and build a mini
site around them.
condensed from the introduction to Phil Wiley's Mini
Site Profits.
Mini
Site Profits Contents
Why mini sites - the
concept/overview
What are mini sites? -
introduction - why choosing a topic is different
for a mini site - the 3 types of mini sites - why
people fail - how to succeed - the basic idea -
the importance of your mini site design.
My first mini sites and why they worked
the program I promoted - why I built mini sites
around it - why they worked and how they quickly
propelled me to no2 reseller.
Follow the money - choosing
subjects for your mini sites - expanding your
horizons - how to move out of your niche - how to
build a site you know people are looking for -
deciding on a product to sell on your new site -
finding an affiliate merchant.
Action Plan 1 - building a
cell phone micro-mini site step-by-step guide to
building a complete mini site from start to finish
in under 1 hour for less than $10. (and how to
make it profitable in less than seven days without
spending a fortune on advertising)
Choosing a mini site domain name the
type of domain name - mini site domain name basics
- in depth - researching the product - example in
action
How to make search engines love your
mini site why search engines love mini
sites - it's not complicated - relevancy - stay on
topic - the importance of keyword rich headlines -
content - keyword density -analyzing your keywords
- keeping your meta tags clean - the growth of
theme based positioning - testing with
pay-per-clicks - more search engine advice and
help.
Preselling and other conversion
techniques. What is preselling? - why Ken
voy's Affiliate Masters free course is a mini site
research must have tool - thoughts on preselling -
why preselling is an essential technique of
affiliates - and why your mini sites must presell
- the main way to presell - targeting techniques -
you've got to drive the right people to your site.
Mini Web Site Action Plan 2 -
the quick and easy way to build a money-making
mini site in 25 minutes building a site using
material provided by the affiliate merchant in
less than 30 minutes.
Mini site success stories Michelle
Grover's Eczema site - Scot Dantzer's musical
instrument site - Brian Terry's 5-Minute Reviews
-Johannes Garrido's Roibot site - en Silver's
Honest Lotto - Eva Almeida's ebook sites
Mini site Masters. What you
can learn from the Masters of Mini Site Building -
Marlon Sanders - Yanik Silver - Michael Campbell -
Declan Dunn - Terry Dean
eBusiness Primer building your
mini site empire - your success strategy should be
simple - the importance of developing a work ethic
- time management for stay at home web workers and
improving your personal productivity - the
essentials of affiliate record keeping -
motivation
Further Search Engine Tips and Advice.
Affiliate Program Resource Guide - programs
to build your mini web sites around - choosing the
right programs to promote - links to affiliate
sign up pages.
Software Resource List - mini
site tools and help
Directory of free and low-cost mini
site hosts.
Learn how to build
mini web sites now.
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