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The low down on article marketing!

 
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Chris (cat)
Moderator


Joined: 07 Apr 2005
Posts: 108
Location: Melbourne, Australia

PostPosted: Thu May 17, 2007 1:28 am    Post subject: The low down on article marketing! Reply with quote

I've been meaning to look up and see just how Google is treating articles these days and duplicate content.... well the landscape has changed a darn lot, that's all I can say!

Heres a snippet from Google

[b]What does Google do about it?[/b]

During our crawling and when serving search results, we try hard to index and show pages with distinct information. This filtering means, for instance, that if your site has articles in "regular" and "printer" versions and neither set is blocked in robots.txt or via a noindex meta tag, we'll choose one version to list. [color=red]In the rare cases in which we perceive that duplicate content may be shown with intent to manipulate our rankings and deceive our users, we'll also make appropriate adjustments in the indexing and ranking of the sites involved.[/color] However, we prefer to focus on filtering rather than ranking adjustments ... so in the vast majority of cases, the worst thing that'll befall webmasters is to see the "less desired" version of a page shown in our index.

http://googlewebmastercentral.blogspot.com/2006/12/deftly-dealing-with-duplicate-content.html


Well where's the proof? I looked up an article or two that I had placed on many sites and they used to rank, 1, 2, 3 and so on google under the different marketing site... but alas, no longer.

So what does this mean?

1. I'm sure all those many articles directories are doubly looked at for dup content!

2. If it is picked up as dup content the page is either not indexed... or indexed and lowered in rank and or no PR is passed on.

3. Would Yahoo & Msn be starting to use the same algrythms now or in the future, you bet!

So whats the answer...

1. Significantly change each article by 20% to dup Google. Sounds like much hard work... but there is software to do this of course.

2. Submit to the top 5 articles directories only.

3. Submit to multilingual article directories. Wink

4. Submit your articles to only themed sites that accept articles for more targeted traffic.

I actually started building a service that does this at the start of the year although not realizing how much Google had changed - http://themediscuss.com


Well there's the low down... the article landscape is cahnging but not to worry as there are plenty of other ways to skin the linking cat. Smile

Cheers, Chris
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PamelaR



Joined: 16 May 2007
Posts: 27

PostPosted: Thu May 17, 2007 3:55 am    Post subject: Reply with quote

Thanks, Chris.

I do use article submission for backlinks and was wondering if it was better to submit to few directories or many. Currently I mainly submit articles to ezinearticles or to websites in the same niche.

With this info on dupe content, I think I'll keep my distribution low.
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Chris (cat)
Moderator


Joined: 07 Apr 2005
Posts: 108
Location: Melbourne, Australia

PostPosted: Fri May 18, 2007 12:43 am    Post subject: Reply with quote

Couldn't find any multilingual article directories... dam it!!

So have bought 8 new domains yesterday and will build my own. Will let everyone know when I'm done.


Cheers, Chris.
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